Welcome to International Conference on Business Planning, Analysis and Marketing (ICBPAM-25), the premier conference for students, academicians, researchers, faculties, and industry professionals from around the world. The conference will be held on 10th - 11th April, 2025 in Kowloon City, Hong Kong, and will bring together experts and thought leaders from a wide range of fields to share their insights and expertise. Our goal is to provide a platform for discussion, collaboration, and innovation. We believe that by bringing together individuals from different backgrounds and perspectives, we can create new ideas and solutions that will have a positive impact on society. Whether you're a student looking to learn from the best and brightest in your field, an academician seeking to share your research with a wider audience, or an industry professional looking to stay up-to-date with the latest trends and technologies, you'll find something to inspire and challenge you at our conference.